VIOLET GREY:
filed under cover story:
Actress Off Duty —
Diane Kruger
filed under cover story:
Guided by the iconic muses of our past — from Bardot on the beach To Breakfast with Audrey — our exclusive cover stories Channel the Luxury & Lost Glamour of Hollywood with a modern fashion sensibility.
The multitasking actress plays a version of herself—a starlet off camera on location.
This cover story on Diane Kruger is a 360 campaign which involvs a few editorial pieces on The Violet Files (the cover story and a tutorial which interweaves the products used on her), a behind the scenes video in the Paramount lot, and social to tease and launch the campaign, along with emails promoting the stories and beauty looks.
![](https://freight.cargo.site/t/original/i/e190641df9f71353d6d64e4470ffbdc005d5ba41b6b48c0fe23d001232f4c00b/03-large.jpg)
This image (above) was inspired by Elizabeth Taylor’s BUtterfield 8 in 1960 (see below).
![](https://freight.cargo.site/t/original/i/8250c3550cb30688e5a8dd8b1c807ecd41b19e03a27dfefb4d2c90ff5c0a3d38/et.jpg)
photography by David Bellemere
written by Christine Whitney
written by Christine Whitney
↓ social
![](https://freight.cargo.site/t/original/i/cf45fae8d152cab5761740a80dca353720f86173ba49e96d7bb66ffc5cb33bcf/diane-teasers.jpg)
![](https://freight.cargo.site/t/original/i/5e3e765010f96256776054ca0e56b754c615b27425d13c54c2b97ac7b4c2b18b/diane-live.jpg)
↓ editorial file
filed under original look:
Hollywood Hair &
Modern Matte Lips Tutorial
![](https://freight.cargo.site/t/original/i/fcc1e4e98aa3b62e5cd923bb7af671ed87863751d815692462bed5d6700842fe/commerce.jpg)
↓ behind the scenes video
↓ emails
![](https://freight.cargo.site/t/original/i/02b582f4f1db1b96c61f32e255e05410abc2beb721c8bffff36f340ef491e8e3/diane-emails.jpg)
↓ photography
![](https://freight.cargo.site/t/original/i/c5463b36a725bbb20ca8f7ec56f60546ff4df9a70955261f7b85ebb794232269/04-large.jpg)
![](https://freight.cargo.site/t/original/i/f2126ce650af30584ce5cb3ca06e445a8f2ca624549d5b6f1959f2f6a2b32d2f/22.jpg)
![](https://freight.cargo.site/t/original/i/0f03f01535f771cbe425c2fae39661e34fbd3f8ac922a14a108afc01507b62bf/08-large.jpg)
![](https://freight.cargo.site/t/original/i/57b0153351dd7860f34e0241f9f7b937e92ab5ee8c70f2247654f9df993c6d94/02-large.jpg)
![](https://freight.cargo.site/t/original/i/88336b8906733bc062e43a4612e326621d0da2263d4af32deb0331fdb4c183a2/07-large.jpg)
![](https://freight.cargo.site/t/original/i/32c4fe21f732bb82d7e4026512680369769cce886ac3de6c00cf284e47d8752c/06-large.jpg)